Job Opportunities In Groww
Roles & Responsibilities:
- Manage performance marketing campaigns on Meta, X (Twitter), LinkedIn, and Google.
- Develop communication strategies, creative approaches, and visibility for campaigns.
- Encourage innovation and testing to identify optimization levers, enhance learning, and improve performance.
- Analyze new market trends and create action plans to implement them.
- Collaborate with the design team to create appealing visuals for digital campaigns
- Understanding, and analyzing traffic from various channels of advertising and optimizing it in connection with the overall business strategy
- Driving significant improvements based on deep analytics, understanding the user journey, and channel capabilities.
Groww Careers
Expertise & Qualifications:
- 1-3 years of digital media planning and buying experience, with hands-on experience specifically with Meta, Google, LinkedIn, and Twitter.
- Detailed understanding of performance marketing metrics such as cost per install, CTR, CPMs, etc.
- Outstanding analytical, project management, writing, and organizational skills.
- A/B testing for different creative and communication experiments to improve campaign performance.